2023 Toyota Tundra vs 2023 Ford F-150

2023 Ford F-150
2023 Ford F-150
$34,585MSRP
Overview
Overview
OverviewShop Now
2023 Toyota Tundra
2023 Toyota Tundra
$38,965MSRP
Overview
Overview
OverviewShop Now
2023 Ford F-150
$34,585MSRP
Overview
Overview
OverviewShop Now
2023 Toyota Tundra
$38,965MSRP
Overview
Overview
OverviewShop Now

Overview

MSRP

$34,585

MSRP

$38,965

Listings

876

Listings

71

Ratings & Reviews

User Reviews
User Reviews

Expert reviews

8.0 out of 10

Expert reviews

8.0 out of 10

Pros

  • Class-leading towing and payload ratings

  • Impressive technology

  • Great safety ratings

Cons

  • Poor fuel economy (3.5-liter EcoBoost V6)

  • Poor ride quality (specific to test truck)

  • Some interior materials feel cheap

Pros

  • Multiple powertrain options

  • Impressive technology

  • Good value for money

Cons

  • Potentially polarizing design

  • Not all safety features are standard

2023 Ford F-150 Reviews Summary

This year, Ford expands the F-150 lineup yet again. The big news is the debut of the F-150 Raptor R, equipped with a supercharged 5.2-litre V8 engine making 700 horsepower and 640 pound-feet of torque. The new 2023 F-150 Raptor R also has exclusive R-tuned Fox live-valve shocks, standard 37-inch all-terrain tires, and a few other goodies to justify its presumably six-figure price tag (Canadian pricing has not been announced as of publication time).

The other new version of the 2023 Ford F-150 is more accessible: the XLT Heritage Edition. It has two-tone paint, unique cloth seat inserts, and exclusive 75 Years interior details. That’s the subject of this review.

2023 Toyota Tundra Reviews Summary

For over twenty years, the Toyota Tundra provided the basics. A stout engine, a reliable platform, and the sort of performance and capability that truck buyers still seek today. But in the automotive industry, twenty years is a long time. Change is inevitable, but few vehicles see changes as dramatic as what the Toyota Tundra underwent between the 2021 and 2022 model years. As it turned over a new generation, the Tundra gathered a brand new look, a massively more modern powertrain, and a full technological makeover. For 2023, Toyota keeps things much the same.
No video found

Popular Features & Specs

Engine

3.3L 290 hp V6 Flex Fuel Vehicle

Engine

3.4L 348 hp V6

Drive Train

4X2

Drive Train

4X2

Seating Capacity

3

Seating Capacity

5

Horsepower

Horsepower

348 hp @ 5200 rpm

MPG City

19

MPG City

18

MPG Highway

23

MPG Highway

24
2023 Ford F-150
2023 Ford F-150
$34,585MSRP
Overview
Overview
OverviewShop Now
2023 Toyota Tundra
2023 Toyota Tundra
$38,965MSRP
Overview
Overview
OverviewShop Now
2023 Ford F-150
$34,585MSRP
Overview
Overview
OverviewShop Now
2023 Toyota Tundra
$38,965MSRP
Overview
Overview
OverviewShop Now

Overview

MSRP
$34,585
$38,965
Listings

Ratings & Reviews

User reviews

4.7

4.8

Expert reviews

8.0 out of 10

Read full review

8.0 out of 10

Read full review
Pros & cons

Pros

  • Class-leading towing and payload ratings

  • Impressive technology

  • Great safety ratings

Cons

  • Poor fuel economy (3.5-liter EcoBoost V6)

  • Poor ride quality (specific to test truck)

  • Some interior materials feel cheap

Pros

  • Multiple powertrain options

  • Impressive technology

  • Good value for money

Cons

  • Potentially polarizing design

  • Not all safety features are standard

Summary

This year, Ford expands the F-150 lineup yet again. The big news is the debut of the F-150 Raptor R, equipped with a supercharged 5.2-litre V8 engine making 700 horsepower and 640 pound-feet of torque. The new 2023 F-150 Raptor R also has exclusive R-tuned Fox live-valve shocks, standard 37-inch all-terrain tires, and a few other goodies to justify its presumably six-figure price tag (Canadian pricing has not been announced as of publication time).

The other new version of the 2023 Ford F-150 is more accessible: the XLT Heritage Edition. It has two-tone paint, unique cloth seat inserts, and exclusive 75 Years interior details. That’s the subject of this review.

For over twenty years, the Toyota Tundra provided the basics. A stout engine, a reliable platform, and the sort of performance and capability that truck buyers still seek today. But in the automotive industry, twenty years is a long time. Change is inevitable, but few vehicles see changes as dramatic as what the Toyota Tundra underwent between the 2021 and 2022 model years. As it turned over a new generation, the Tundra gathered a brand new look, a massively more modern powertrain, and a full technological makeover. For 2023, Toyota keeps things much the same.
Video
No video found

Popular Features & Specs

Engine
3.3L 290 hp V6 Flex Fuel Vehicle
3.4L 348 hp V6
Drive Train
4X2
4X2
Seating Capacity
3
5
Horsepower
348 hp @ 5200 rpm
MPG City
19
18
MPG Highway
23
24
Look and feel

2023 Ford F-150

7/10

2023 Toyota Tundra

7/10

The 2023 Ford F-150 offered a wide array of configurations, making it a versatile choice for those in need of a full-size, light-duty pickup truck. With options ranging from regular to crew cab styles and various cargo bed lengths, the F-150 catered to diverse needs. Its eight core trims, from the basic XL to the high-performance Raptor, provided a spectrum of choices, while multiple engine options added to its appeal. The F-150's design was familiar and appealing, avoiding any controversial styling choices. Inside, the truck focused on functionality, with a modular approach and quality materials. The available Ford Work Surface upgrade added practicality, though some elements, like the shifter and steering wheel controls, felt less refined. Despite cloth seats at a higher price point, they were comfortable and durable, contributing to the F-150's overall appeal.

The 2023 Toyota Tundra stood out with its bold and massive design, featuring a prominent grille and interlocking design elements. Its purposeful and solid appearance was complemented by slim, high-mounted headlights and a character line that added visual length. The Tundra offered ten trim levels in Canada, with the TRD Pro trim showcasing off-road capabilities. Inside, the Tundra provided spacious and comfortable seating, with higher trims featuring a 14-inch touchscreen. While the exterior design was polarizing, the interior delivered on space and comfort, making it a practical choice for truck enthusiasts.

Picture of 2023 Ford F-150
Picture of 2023 Ford F-150
Picture of 2023 Ford F-150
Picture of 2023 Ford F-150
Picture of 2023 Ford F-150
Picture of 2023 Ford F-150
Picture of 2023 Ford F-150
Picture of 2023 Ford F-150
Picture of 2023 Ford F-150
Performance

2023 Ford F-150

8/10

2023 Toyota Tundra

8/10

The 2023 Ford F-150 offered a range of engine options, with the test truck featuring a twin-turbocharged 3.5-litre EcoBoost V6, delivering 400 horsepower and 500 pound-feet of torque. Paired with a 10-speed automatic transmission, it provided smooth and responsive performance. The F-150's maximum towing capacity reached 6,350 kilograms, with a payload rating of 1,503 kilograms, depending on the configuration. While the ride could feel harsh when unloaded, it improved with cargo or a trailer. The F-150's handling was secure, and the brakes performed well, though the steering was unremarkable. Fuel efficiency fell short of expectations, averaging 13.8 L/100 km.

The 2023 Toyota Tundra introduced a 3.5-litre twin-turbo V6 engine, producing 389 horsepower and 479 lb-ft of torque. The Tundra Hybrid offered even more power, with 437 hp and 583 lb-ft. A 10-speed automatic transmission ensured smooth performance, while the multi-link rear suspension improved ride quality. The Tundra's maximum towing capacity was 5,045 kilograms, with a payload capacity of 880 kilograms. The TRD Pro trim excelled off-road, with features like a lift, Fox shocks, and a multi-terrain system. However, its size posed challenges on narrow trails.

Form and function

2023 Ford F-150

8/10

2023 Toyota Tundra

8/10

The 2023 Ford F-150 provided comfortable seating for five, with power-adjustable front seats and pedals. Storage was abundant, with a large bin under the front centre armrest and various trays and cubbies. The rear seats could be flipped up or folded flat for additional cargo space. The cargo bed featured a spray-in bedliner and the 2.0-kW Pro Power Onboard system, though accessing the bed was challenging without the tailgate step.

The 2023 Toyota Tundra combined technology with user-friendly controls, featuring a large touchscreen and physical controls for essential functions. The centre console offered ample storage, with a wireless charging pad for convenience. Heated seats and a heated steering wheel were available on 4WD models. The Tundra's rear seats provided generous space, and the CrewMax body offered various bed lengths. The TRD Pro and Capstone trims were available with the CrewMax body and short bed.

Technology

2023 Ford F-150

9/10

2023 Toyota Tundra

9/10

The 2023 Ford F-150's XLT trim came with the Sync 4 infotainment system, featuring a 12-inch touchscreen, wireless Apple CarPlay and Android Auto, and SiriusXM 360L satellite radio. While the system was easy to use, it could benefit from bolder graphics. The voice recognition system performed exceptionally well. Additional features included remote engine starting, Pro Trailer Backup Assist, and On Board Scales with Smart Hitch.

The 2023 Toyota Tundra offered an 8-inch touchscreen on lower trims, with a 14-inch screen standard on higher trims. The new software provided crisp graphics and fast response times. Wireless Apple CarPlay and Android Auto were standard, with a 12-speaker audio system on higher trims. The 12.3-inch digital instrument panel impressed with its resolution and brightness.

Safety

2023 Ford F-150

8/10

2023 Toyota Tundra

7/10

The 2023 Ford F-150 featured Ford Co-Pilot360 Assist 2.0, including automatic high-beam headlights, forward collision warning, automatic emergency braking, lane-departure warning, and more. Adaptive cruise control and lane-centring assist worked well, though the latter displayed some indecision. The F-150 earned high safety ratings from the IIHS and NHTSA.

The 2023 Toyota Tundra came with Toyota Safety Sense 2.5, offering automatic emergency braking, adaptive cruise control, lane-keeping assist, and more. Blind-spot monitoring and rear cross-traffic alert were available but not standard. The Tundra CrewMax received a Top Safety Pick+ from the IIHS.

Cost Effectiveness

2023 Ford F-150

undefined/10

2023 Toyota Tundra

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N/A

CarGurus highlights

Winning Vehicle Image

According to CarGurus experts, the overall rating for the 2023 Ford F-150 is 8.0 out of 10, while the 2023 Toyota Tundra scores 8.0 out of 10. Both trucks offer unique strengths, but the Ford F-150's versatility and high towing capacity make it a compelling choice for those seeking a reliable and capable pickup.

CarGurus highlights

Winning Vehicle Image

According to CarGurus experts, the overall rating for the 2023 Ford F-150 is 8.0 out of 10, while the 2023 Toyota Tundra scores 8.0 out of 10. Both trucks offer unique strengths, but the Ford F-150's versatility and high towing capacity make it a compelling choice for those seeking a reliable and capable pickup.

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By: CarGurus + AI

At CarGurus, our team of experienced automotive writers remain at the heart of our content operation, conducting hands-on car tests and writing insightful guides that are backed by years of industry experience. To complement this, we are harnessing AI to make our content offering more diverse and more helpful to shoppers than ever. To achieve this, our AI systems are based exclusively on CarGurus content, ratings and data, so that what we produce is both unique to CarGurus, and uniquely helpful to car shoppers.

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