2023 Kia Sportage vs 2023 Jeep Wrangler
Overview | |
MSRP$26,290 | MSRP$31,195 |
Listings384 | Listings313 |
Ratings & Reviews | |
User Reviews | User Reviews |
Expert reviews7.2 out of 10 | Expert reviews7.8 out of 10 |
Pros
Cons
| Pros
Cons
|
2023 Kia Sportage Reviews SummaryAt this point, Kia’s story is less one of an ugly duckling turning into a beautiful swan, and more one of an underappreciated boxer who begins raining haymakers as soon as they’re put into the ring. After impressive debuts by the big Telluride and the just-right Sorento, the smaller 2023 Kia Sportage compact SUV proves that the once-unloved Korean automaker can make a compelling car for every shopper. Compact-crossover shoppers whose default choices have always been Toyota, Honda, and Nissan can now add Kia to their list of worthy brands. | |
2023 Jeep Wrangler Reviews SummaryThe Jeep Wrangler’s roots go all the way back to World War II and the Willys-Overland company. Fast-forward some 60 years or so and we have the iconic Jeep Wrangler JL, one of the last body-on-frame SUVs left for folks who prioritize off-road capability over creature comforts. Every Wrangler comes with solid front and rear axles and a five-link suspension system. However, some popular trim levels, like the Wrangler Sport, Wrangler Willys Sport, and Wrangler Sahara, don’t get locking differentials or meaty tires, so choose your Wrangler carefully. | |
No video found | |
Popular Features & Specs | |
Engine2.5L 187 hp I4 | Engine3.6L 285 hp V6 |
Drive TrainFWD | Drive Train4X4 |
Seating Capacity5 | Seating Capacity4 |
Horsepower187 hp @ 6100 rpm | Horsepower285 hp @ 6400 rpm |
MPG City25 | MPG City17 |
MPG Highway32 | MPG Highway25 |
Engine | |
Engine Name2.5L 187 hp I4 | Engine Name3.6L 285 hp V6 |
Torque178 lb-ft @ 4000 rpm | Torque260 lb-ft @ 4800 rpm |
Horsepower187 hp @ 6100 rpm | Horsepower285 hp @ 6400 rpm |
DrivetrainFWD | Drivetrain4X4 |
Fuel Economy | |
MPG City25 | MPG City17 |
MPG Highway32 | MPG Highway25 |
Interior | |
Seating Capacity5 | Seating Capacity4 |
Key Features | |
Sunroof/MoonroofStandard | Sunroof/Moonroof |
Safety | |
Front Crash Overall5 | Front Crash Overall4 |
Side Crash Overall5 | Side Crash Overall |
Dimensions & Capacity | |
Cargo Space39.6 cu ft | Cargo Space31.7 cu ft |
Curb Weight3373 lbs | Curb Weight3948 lbs |
Height65.4 in | Height73.6 in |
Length183.5 in | Length166.8 in |
Width73.4 in | Width73.9 in |
Wheelbase108.5 in | Wheelbase96.8 in |
Maximum Payload1301 lbs | Maximum Payload |
Number of doors4 | Number of doors2 |
Maximum Towing Capacity2500 lbs | Maximum Towing Capacity2000 lbs |
Overview | ||
MSRP | $26,290 | $31,195 |
Listings | ||
Ratings & Reviews | ||
User reviews | ||
Expert reviews | 7.2 out of 10Read full review | 7.8 out of 10Read full review |
Pros & cons | Pros
Cons
| Pros
Cons
|
Summary | At this point, Kia’s story is less one of an ugly duckling turning into a beautiful swan, and more one of an underappreciated boxer who begins raining haymakers as soon as they’re put into the ring. After impressive debuts by the big Telluride and the just-right Sorento, the smaller 2023 Kia Sportage compact SUV proves that the once-unloved Korean automaker can make a compelling car for every shopper. Compact-crossover shoppers whose default choices have always been Toyota, Honda, and Nissan can now add Kia to their list of worthy brands. | The Jeep Wrangler’s roots go all the way back to World War II and the Willys-Overland company. Fast-forward some 60 years or so and we have the iconic Jeep Wrangler JL, one of the last body-on-frame SUVs left for folks who prioritize off-road capability over creature comforts. Every Wrangler comes with solid front and rear axles and a five-link suspension system. However, some popular trim levels, like the Wrangler Sport, Wrangler Willys Sport, and Wrangler Sahara, don’t get locking differentials or meaty tires, so choose your Wrangler carefully. |
Video | No video found | |
Popular Features & Specs | ||
Engine | 2.5L 187 hp I4 | 3.6L 285 hp V6 |
Drive Train | FWD | 4X4 |
Seating Capacity | 5 | 4 |
Horsepower | 187 hp @ 6100 rpm | 285 hp @ 6400 rpm |
MPG City | 25 | 17 |
MPG Highway | 32 | 25 |
Engine | ||
Engine Name | 2.5L 187 hp I4 | 3.6L 285 hp V6 |
Torque | 178 lb-ft @ 4000 rpm | 260 lb-ft @ 4800 rpm |
Horsepower | 187 hp @ 6100 rpm | 285 hp @ 6400 rpm |
Drivetrain | FWD | 4X4 |
Fuel Economy | ||
MPG City | 25 | 17 |
MPG Highway | 32 | 25 |
Interior | ||
Seating Capacity | 5 | 4 |
Key Features | ||
Sunroof/Moonroof | Standard | |
Safety | ||
Front Crash Overall | 5 | 4 |
Side Crash Overall | 5 | |
Dimensions & Capacity | ||
Cargo Space | 39.6 cu ft | 31.7 cu ft |
Curb Weight | 3373 lbs | 3948 lbs |
Height | 65.4 in | 73.6 in |
Length | 183.5 in | 166.8 in |
Width | 73.4 in | 73.9 in |
Wheelbase | 108.5 in | 96.8 in |
Maximum Payload | 1301 lbs | |
Number of doors | 4 | 2 |
Maximum Towing Capacity | 2500 lbs | 2000 lbs |
The 2023 Kia Sportage arrived with a completely redesigned look that was both exciting and exotic, reminiscent of French automaker designs. Its styling was a departure from previous generations, featuring bright boomerang-shaped daytime running lights and a distinctive grille that caught the eye. The texture metal trim on the D Pillar added a touch of class to this compact crossover. Inside, Kia opted for synthetic leather upholstery, which, while durable and animal-friendly, didn't quite match the feel of genuine leather. The driver’s seat offered excellent visibility, and the dash was dominated by an impressive display in higher trims. However, some interior elements, like the hard plastic plate near the door handle, were less comfortable.
The 2023 Jeep Wrangler maintained its rugged, no-nonsense design with its boxy shape and iconic seven-slot grille. Available in two-door and four-door models, the Wrangler allowed for a customizable open-air experience with removable doors and a fold-down windshield. The tailgate swung out, and the rear glass lifted for easy cargo access. The Wrangler's interior was practical, with easy-to-clean materials and a body-coloured dash. However, storage space was limited, and the rear seat was a tight fit for three passengers. The Wrangler offered various top options, including a power soft top for quick open-air access.
















The 2023 Kia Sportage featured a 2.5-litre inline four-cylinder engine producing 187 horsepower and 178 pound-feet of torque. This engine was paired with an eight-speed automatic transmission and offered front-wheel drive on the LX trim, with all-wheel drive available on higher trims. While the engine provided slightly better fuel economy than its predecessor, it lacked the punch of the previous turbocharged option. The Sportage's off-road capabilities were adequate for typical crossover buyers, with 21 centimetres of ground clearance on AWD models.
The 2023 Jeep Wrangler offered a range of engine options, including a standard Pentastar V6 with 285 horsepower and 260 pound-feet of torque, and a 2.0-litre turbocharged four-cylinder with 270 horsepower and 295 pound-feet of torque. For those seeking more power, the Wrangler Rubicon 392 featured a 6.4-litre V8 engine with 470 horsepower and torque. The Wrangler's off-road prowess was unmatched, with solid axles, optional differential lockers, and various transfer cases. However, the 392 model's brakes and steering were less refined for on-road performance.
The 2023 Kia Sportage offered increased interior space compared to its predecessor, with 1,050 mm of rear-seat legroom and 966 mm of rear headroom. The trunk provided 1,121 litres of cargo space, expandable to 2,098 litres with the rear seats folded. The Sportage's front seats featured decent storage options, but the touch-sensitive HVAC controls were frustrating to use while driving.
The 2023 Jeep Wrangler's front seats were comfortable, but the rear seat was a tight fit for three passengers. Storage for small items was limited, with a flat dash and small glove box and centre console. The Wrangler's cargo space was 2,050 litres with the rear seats folded. The Wrangler offered various top options for open-air driving, including a power soft top that could be operated while driving.
The 2023 Kia Sportage featured a 12.3-inch touchscreen infotainment system on higher trims, paired with a digital instrument cluster on the X-Line Limited. However, Android Auto and Apple CarPlay were wired on the top interface, and the icons on the screen were difficult to distinguish. Bluetooth, keyless entry, and a wireless charger were standard on higher trims, with a Harman Kardon audio system on the X-Line Limited.
The 2023 Jeep Wrangler came with a 7-inch touchscreen running the Uconnect infotainment system, with an optional 8.4-inch screen. The system was initially complex but intuitive once familiar. The Wrangler included off-road pages with useful information and standard Bluetooth, Apple CarPlay, and Android Auto connectivity. The Wrangler's tech was practical, with a forward-facing camera and auxiliary switches for aftermarket accessories.
The 2023 Kia Sportage offered a comprehensive suite of collision-avoidance tech and advanced driver assistance systems as standard, including automatic emergency braking and lane-keeping assist. Higher trims added features like blind-spot monitoring and adaptive cruise control. The X-Line Limited trim included advanced safety features like a blind-view monitor and highway driving assist. However, the Sportage had not yet been crash-tested by major safety organizations.
The 2023 Jeep Wrangler's standard safety features were limited to a rearview camera, electronic roll mitigation, and stability control. Advanced safety features like blind-spot monitoring and adaptive cruise control were only standard on top trims or available as options. The Wrangler received mixed safety ratings from the IIHS and NHTSA, with some trims receiving poor headlight ratings.
CarGurus highlights

According to CarGurus experts, the overall rating for the 2023 Kia Sportage was 7.2 out of 10, while the 2023 Jeep Wrangler scored 7.8 out of 10. Based on these ratings, the Jeep Wrangler is the recommended choice for those seeking a vehicle with superior off-road capabilities and a higher overall rating.
Choose the 2023 Kia Sportage if:
- You prioritize a stylish and exotic design with excellent visibility.
- You want a vehicle with a comprehensive suite of standard safety features.
- You need a spacious interior with ample cargo capacity.
Choose the 2023 Jeep Wrangler if:
- You seek unmatched off-road capabilities and a rugged design.
- You desire a customizable open-air driving experience.
- You prefer a range of powerful engine options for various driving needs.
CarGurus highlights

According to CarGurus experts, the overall rating for the 2023 Kia Sportage was 7.2 out of 10, while the 2023 Jeep Wrangler scored 7.8 out of 10. Based on these ratings, the Jeep Wrangler is the recommended choice for those seeking a vehicle with superior off-road capabilities and a higher overall rating.
Choose the 2023 Kia Sportage if:
Shop Now- You prioritize a stylish and exotic design with excellent visibility.
- You want a vehicle with a comprehensive suite of standard safety features.
- You need a spacious interior with ample cargo capacity.
Choose the 2023 Jeep Wrangler if:
Shop Now- You seek unmatched off-road capabilities and a rugged design.
- You desire a customizable open-air driving experience.
- You prefer a range of powerful engine options for various driving needs.

By: CarGurus + AI
At CarGurus, our team of experienced automotive writers remain at the heart of our content operation, conducting hands-on car tests and writing insightful guides that are backed by years of industry experience. To complement this, we are harnessing AI to make our content offering more diverse and more helpful to shoppers than ever. To achieve this, our AI systems are based exclusively on CarGurus content, ratings and data, so that what we produce is both unique to CarGurus, and uniquely helpful to car shoppers.








































