2024 Jeep Wrangler vs 2025 Lincoln Aviator

The 2024 Jeep Wrangler retained its iconic rugged appearance, characterized by a burly, body-on-frame design that appealed to off-road enthusiasts. Despite the variety of powertrains and off-road systems available, the Wrangler's look remained consistent across models, with only subtle differences like larger tires on the Rubicon X and Rubicon 392 trims. The redesigned grille, first seen on the 2023 20th Anniversary edition, was shorter and wider, enhancing airflow to the engine bay. The integration of the antenna into the windshield was a thoughtful upgrade, preventing it from snagging on branches during off-road adventures. Additionally, the Wrangler offered a range of roof options, from traditional soft-tops to power-retractable sunroofs, and allowed for customization with removable doors and foldable windshields.

In contrast, the 2025 Lincoln Aviator presented a more refined and luxurious design, with classic proportions and a sleek silhouette that resembled a sports wagon more than a traditional SUV. The Aviator's styling, however, was perceived as less elegant with the optional Jet Appearance Package. Inside, the Aviator boasted a plush interior with a classic architectural sensibility, avoiding the trend of overwhelming screens while still offering advanced technology. The Aviator's remote keyless entry fob was criticized for its cheap feel, but the SUV's Phone as a Key technology and touchpad entry system offered modern conveniences. Available in Premiere, Reserve, and Black Label trims, the Aviator catered to luxury seekers with features like 30-way-adjustable seats and a high-end audio system.

The 2024 Jeep Wrangler offered a range of engine options, including a 2.0-liter turbocharged four-cylinder with 270 horsepower, a plug-in hybrid version with 375 horsepower, a 3.6-liter V6 with 285 horsepower, and a powerful 6.4-liter V8 producing 470 horsepower. The Wrangler's off-road capabilities were enhanced by various transfer cases, with the Rubicon trim featuring the Rock-Trac transfer case for superior off-road performance. The 4xe PHEV model combined a turbo engine with electric motors, providing 21 miles of all-electric range and matching the 392 trim in torque. The Wrangler's solid axles and locking differentials ensured excellent traction on rough terrain, while the Willys trim offered a more affordable off-road option. However, the Wrangler's ride quality on pavement was less refined, with a bumpy ride and vague steering, though sound deadening improvements made the cabin quieter.

The 2025 Lincoln Aviator was powered by a twin-turbocharged 3.0-liter V6 engine, delivering 400 horsepower and 415 lb-ft of torque through a 10-speed automatic transmission. The Aviator offered multiple driving modes, including Excite and Normal, with adaptive air suspension enhancing ride quality. While the Aviator's acceleration was strong, its fuel economy was less impressive, with an observed 17.7 mpg. The SUV provided clear sightlines and a 360-degree camera for urban driving, but its ride quality suffered on rough roads due to large wheels and thin tires. The Aviator's adaptive Air Glide suspension maintained composure on curves and dips, but the SUV's driving character was more focused on comfort than sportiness.

The 2024 Jeep Wrangler saw an increase in towing capacity to 5,000 pounds for specific models, thanks to a full-float solid rear axle. Inside, the Wrangler offered heated seats and a heated steering wheel, with new 12-way power adjustable front seats that remained functional even when submerged. The 4xe model featured a 30-amp Power Box, allowing for the use of various accessories powered by the battery.

In the 2025 Lincoln Aviator, the Perfect Position front seats offered 30 ways of adjustment, heating, ventilation, and massage functions, providing exceptional comfort. The second-row captain's chairs were also comfortable, though less adjustable, and the quad-zone climate control ensured personalized comfort for all passengers. The third-row seats were less accommodating for adults, with limited legroom and support. The Aviator excelled in storage space, with a well-organized center console and ample door panel storage. Cargo space was generous, with 19.2 cubic feet behind the third row and up to 78.6 cubic feet with seats folded.

The 2024 Jeep Wrangler featured a 12.3-inch infotainment screen with Uconnect5, offering improved graphics and interface. Standard wireless Apple CarPlay and Android Auto, along with numerous USB ports, enhanced connectivity. The Off-Road Pages provided detailed data for off-road enthusiasts, and the Trails Offroad feature offered trail guides and difficulty ratings. Additional features included a wireless hotspot, dual Bluetooth phone pairing, and user profile storage.

The 2025 Lincoln Aviator's technology included a 12.4-inch digital instrument cluster and a 13.2-inch touchscreen infotainment system powered by Lincoln Digital Experience. While the system supported Google Built-in and Alexa Built-in, the test vehicle's Google Assistant struggled with voice prompts. However, wireless Apple CarPlay and Siri functioned well. The Aviator's 28-speaker Revel Ultima 3D sound system delivered excellent audio quality, and the head-up display provided valuable driving information.

The 2024 Jeep Wrangler introduced first- and second-row side-curtain airbags, with forward collision warning standard on most models. Optional safety features included blind-spot monitoring, adaptive cruise control, and park assist. The Wrangler had not been rated for 2024, but previous models received mixed ratings from NHTSA and IIHS.

The 2025 Lincoln Aviator came equipped with Lincoln Co-Pilot360 Drive 2.0, offering advanced safety features like active blind-spot monitoring, intersection assist, and evasive steering assist. BlueCruise provided hands-free driving assistance on approved highways. The Aviator received five-star ratings from NHTSA and Good ratings from IIHS, indicating strong safety performance.