2024 Hyundai Palisade vs 2023 Genesis GV70

The definition of luxury has changed. No matter where you look in the various premium vehicle segments, there are entrants that you may not have seen decades ago. From performance SUVs to subcompact crossovers, there are new takes on upscale vehicles. But just as crucially is the entrance of new players. In 2015, the Genesis brand was officially spun off from Hyundai. And with the brand’s expansion into various segments, a compact SUV like the 2023 Genesis GV70 was a must. Competitors include the Audi Q5, BMW X3, Mercedes-Benz GLC, Acura RDX, Porsche Macan, and others.

The GV70 was introduced for the 2022 model year and for 2023, an all-electric model joins the lineup. We evaluated the GV70 on the whole, but with a special focus on how effective the 2023 Genesis GV70 Electrified is for the Korean automaker as an EV and as a compact luxury crossover.

Within its segment, the Hyundai Palisade is a terrific family hauler, checking nearly all of the right boxes. Plus, it has a distinctive design, upscale materials, and thoughtful amenities after a refresh for the 2023 model year.

Verdict: Stylish and safe, powerful and enjoyable to drive, and roomy for people and cargo, the 2024 Hyundai Palisade is a winner. Choosing a Hyundai Palisade is both a logical and an emotional decision.