Land Rover Range Rover Sport vs Kia EV9

Now in its third-generation, the Range Rover Sport is a smaller alternative to the traditional Range Rover and a more stylish alternative to the utilitarian Land Rover Defender and Discovery. Competitors include two-row midsize luxury SUVs like the BMW X5, Mercedes-Benz GLE, and Porsche Cayenne. This generation was introduced for the 2023 model year, so the 2025 Land Rover Range Rover Sport sees minimal changes.

Verdict: Blending traditional Land Rover looks and luxury with sportier on-road driving dynamics, the Range Rover Sport justifies its place in the automaker’s convoluted lineup but not in the larger luxury SUV market.

With the Kia EV9, the Korean automaker innovates in more ways than one. It’s not only a new vehicle, or even only a new electric vehicle (EV). It also introduces a new business model that allows owners to continue to customize their vehicle long after they’ve left the dealership. And yet, while it breaks new ground, the EV9 manages to provide a refreshingly familiar driving experience.

It looks like Kia’s got a winner on its hands. Well-appointed, comfortably sized, and offered at a price point fit to embarrass its luxury-brand rivals, the EV9 is a compelling package. Add to that its intuitive driving feel and its potential for later-term customization, and this just may be the ambassador vehicle it takes to bring the EV-wary over to the green side.