2024 Kia EV9 vs 2025 Mazda CX-5

With the Kia EV9, the Korean automaker innovates in more ways than one. It’s not only a new vehicle, or even only a new electric vehicle (EV). It also introduces a new business model that allows owners to continue to customize their vehicle long after they’ve left the dealership. And yet, while it breaks new ground, the EV9 manages to provide a refreshingly familiar driving experience.

It looks like Kia’s got a winner on its hands. Well-appointed, comfortably sized, and offered at a price point fit to embarrass its luxury-brand rivals, the EV9 is a compelling package. Add to that its intuitive driving feel and its potential for later-term customization, and this just may be the ambassador vehicle it takes to bring the EV-wary over to the green side.

Just because you need more practicality, doesn't necessarily mean you'll have to sacrifice driving enjoyment or performance. Among compact SUVs, the 2025 Mazda CX-5 proves that you can satisfy your sporty appetite in an attractive and upscale alternative.

Verdict: The CX-5 offers an enjoyable driving experience, but it falls short in practical areas like fuel economy and cargo space.