Mercedes-Benz E-Class vs Genesis G70

Long the yardstick against which its rivals are measured, the 2024 Mercedes E-Class gets a redesign. In addition to understated styling that can stand the test of time, the elegant interior adds an infusion of technology that sets new standards in the segment. Mild-hybrid engines, standard all-wheel drive, the return of the All-Terrain wagon, and an upcoming plug-in hybrid massaged for performance by AMG are all on the new E-Class menu.

Verdict: Based on observations from several days spent with the E 350 4Matic sedan, the 2024 Mercedes-Benz E-Class remains at the top of its midsize luxury sedan game when equipped with all the extras. Refined, sophisticated, and soothing to drive, it embodies what a car like this should be.

While the Germans have long dominated the sport-luxury sedan segment, they face mounting pressure from the Koreans. Case in point, Genesis has been on a tear lately, gaining market share and impressing critics and consumers alike with fresh aesthetics and excellent chassis design. The Hyundai luxury brand’s compact G70 is such an animal, coming on to the scene for the 2024 model year with only a few styling tweaks and a brand-new engine option.

Verdict: A new, more powerful base engine arrives for this model year and, paired with the car’s excellent handling, great build quality, and impressive safety tech, makes even the least-expensive 2024 Genesis G70 a compelling choice. The G70 is a bit more snug than a BMW 3 Series—particularly in the trunk—but if you can live with a little less cargo space, it’s more than worth a look.