Lincoln Navigator vs Hyundai Tucson

With the growth and evolution of the compact SUV market, shoppers have seemingly endless options. And the growth of this segment has allowed for different models to grow in their own unique ways. The Mazda CX-5 is upscale and athletic, while the Ford Bronco Sport is a surprisingly capable off-roader. So, what if you aren’t seeking a well-honed niche vehicle? What if you are looking for a small SUV that’s an overall great vehicle? The 2024 Hyundai Tucson answers that question as a well-rounded compact SUV that doesn’t excel in any one particular area, but instead covers a lot of what modern consumers demand out of their vehicle. This format is one that has been embraced by perennial segment standouts like the Toyota RAV4 and Honda CR-V.

Verdict: The Tucson is a well-rounded small SUV and a good value. It does not shine in any particular area, instead blending good performance with a comfortable and spacious cabin, impressive tech and safety features, and an attractive price tag.

With the new 2025 Navigator, Lincoln keeps the fundamentals in place, including its capable architecture and drivetrain. On this foundation, the company layers fresh styling, a new interior, and updated technology. The highlights include the Lincoln Digital Experience with a 48-inch panoramic display and the latest version of the BlueCruise hands-free driving system. However, one of our favourite things about the 2025 Navigator is its set of immersive wellness programs that transform the SUV into what Lincoln rightly calls a “spa on wheels.”

Verdict: At its heart, the 2025 Lincoln Navigator is a truck-based, full-size luxury SUV that shares plenty with the more affordable Ford Expedition. In exchange for the premium you’ll pay, the Navigator has exclusive design, materials, and features, and the luxurious Black Label trim is almost decadent inside. We think it might be worth its high price tag.