2023 Kia Sportage vs 2023 Toyota RAV4

2023 Kia Sportage
2023 Kia Sportage
$26,290MSRP
Overview
Overview
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2023 Toyota RAV4
2023 Toyota RAV4
$28,275MSRP
Overview
Overview
OverviewShop Now
2023 Kia Sportage
$26,290MSRP
Overview
Overview
OverviewShop Now
2023 Toyota RAV4
$28,275MSRP
Overview
Overview
OverviewShop Now

Overview

MSRP

$26,290

MSRP

$28,275

Listings

488

Listings

376

Ratings & Reviews

User Reviews
User Reviews

Expert reviews

7.2 out of 10

Expert reviews

7.8 out of 10

Pros

  • Stylish design

  • Spacious

  • Impressive technology

Cons

  • Fairly pedestrian performance

Pros

  • Attractive styling

  • Freshly updated infotainment system

  • Multiple powertrain options

Cons

  • Fairly pedestrian performance

  • Not as spacious as some competitors

2023 Kia Sportage Reviews Summary

At this point, Kia’s story is less one of an ugly duckling turning into a beautiful swan, and more one of an underappreciated boxer who begins raining haymakers as soon as they’re put into the ring. After impressive debuts by the big Telluride and the just-right Sorento, the smaller 2023 Kia Sportage compact SUV proves that the once-unloved Korean automaker can make a compelling car for every shopper. Compact-crossover shoppers whose default choices have always been Toyota, Honda, and Nissan can now add Kia to their list of worthy brands.

2023 Toyota RAV4 Reviews Summary

The RAV4 was last revised for 2019, and Toyota takes the if-it-ain’t-broke approach for the new model year, retaining the well-reviewed styling while updating the frequently maligned infotainment system of yesteryear.

This review focuses on the gas-powered RAV4. The RAV4 Hybrid and the plug-in hybrid (PHEV) RAV4 Prime are each covered separately.

Popular Features & Specs

Engine

2.5L 187 hp I4

Engine

2.5L 203 hp I4

Drive Train

FWD

Drive Train

FWD

Seating Capacity

5

Seating Capacity

5

Horsepower

187 hp @ 6100 rpm

Horsepower

MPG City

25

MPG City

27

MPG Highway

32

MPG Highway

34
2023 Kia Sportage
2023 Kia Sportage
$26,290MSRP
Overview
Overview
OverviewShop Now
2023 Toyota RAV4
2023 Toyota RAV4
$28,275MSRP
Overview
Overview
OverviewShop Now
2023 Kia Sportage
$26,290MSRP
Overview
Overview
OverviewShop Now
2023 Toyota RAV4
$28,275MSRP
Overview
Overview
OverviewShop Now

Overview

MSRP
$26,290
$28,275
Listings

Ratings & Reviews

User reviews

4.7

4.6

Expert reviews

7.2 out of 10

Read full review

7.8 out of 10

Read full review
Pros & cons

Pros

  • Stylish design

  • Spacious

  • Impressive technology

Cons

  • Fairly pedestrian performance

Pros

  • Attractive styling

  • Freshly updated infotainment system

  • Multiple powertrain options

Cons

  • Fairly pedestrian performance

  • Not as spacious as some competitors

Summary
At this point, Kia’s story is less one of an ugly duckling turning into a beautiful swan, and more one of an underappreciated boxer who begins raining haymakers as soon as they’re put into the ring. After impressive debuts by the big Telluride and the just-right Sorento, the smaller 2023 Kia Sportage compact SUV proves that the once-unloved Korean automaker can make a compelling car for every shopper. Compact-crossover shoppers whose default choices have always been Toyota, Honda, and Nissan can now add Kia to their list of worthy brands.

The RAV4 was last revised for 2019, and Toyota takes the if-it-ain’t-broke approach for the new model year, retaining the well-reviewed styling while updating the frequently maligned infotainment system of yesteryear.

This review focuses on the gas-powered RAV4. The RAV4 Hybrid and the plug-in hybrid (PHEV) RAV4 Prime are each covered separately.

Video

Popular Features & Specs

Engine
2.5L 187 hp I4
2.5L 203 hp I4
Drive Train
FWD
FWD
Seating Capacity
5
5
Horsepower
187 hp @ 6100 rpm
MPG City
25
27
MPG Highway
32
34
Look and feel

2023 Kia Sportage

8/10

2023 Toyota RAV4

8/10

The 2023 Kia Sportage emerged with a completely redesigned look that was both exciting and exotic, reminiscent of French automotive styling. Its bold design elements, such as the boomerang-shaped daytime running lights and textured metal trim on the D Pillar, garnered attention and added a touch of class to the compact crossover. The interior featured synthetic leather upholstery, offering durability and an animal-friendly option, although it lacked the luxurious feel of genuine leather. The driver’s seat provided excellent visibility, and the dashboard was dominated by an impressive display, though some interior elements, like the hard plastic plate near the door handle, were less appealing.

In contrast, the 2023 Toyota RAV4 maintained the design introduced in 2019, with the Trail trim featuring a more aggressive grille and blacked-out wheels. The interior of the Trail trim was accented with orange details, adding a splash of colour to an otherwise basic setup. The RAV4 offered a more rugged, truck-like feel compared to its competitors, with a focus on practicality rather than luxury. The Limited trim provided a more premium experience with features like a frameless rearview mirror and synthetic leather upholstery, appealing to those seeking a touch of sophistication.

Picture of 2023 Kia Sportage
Picture of 2023 Kia Sportage
Picture of 2023 Kia Sportage
Picture of 2023 Kia Sportage
Picture of 2023 Kia Sportage
Picture of 2023 Kia Sportage
Picture of 2023 Kia Sportage
Picture of 2023 Kia Sportage
Picture of 2023 Kia Sportage
Performance

2023 Kia Sportage

6/10

2023 Toyota RAV4

7/10

The 2023 Kia Sportage was powered by a 2.5-litre inline four-cylinder engine, delivering 187 horsepower and 178 pound-feet of torque. This engine was paired with an eight-speed automatic transmission, offering a smooth driving experience. While the Sportage was more powerful than its predecessor, it lacked the punch of the previous turbocharged engine, which had provided 240 horsepower. The Sportage’s fuel economy was commendable, with figures of 9.3 L/100 km in the city and 7.4 on the highway for FWD models. The AWD models had slightly higher consumption rates. The Sportage’s off-road capabilities were adequate for typical crossover buyers, with 21 centimetres of ground clearance on AWD models.

The 2023 Toyota RAV4 featured a 2.5-litre four-cylinder engine, producing 203 horsepower and 184 lb-ft of torque. This engine was mated to an eight-speed automatic transmission, which, while preferable to a CVT, did not enhance acceleration. The RAV4’s performance was more about reliability than excitement, with a focus on practicality. The Trail trim, with its 19-inch wheels and all-season tires, was more of a style statement than an off-road performer. The RAV4’s suspension system provided a comfortable ride, but it was not designed for serious off-road adventures.

Form and function

2023 Kia Sportage

7/10

2023 Toyota RAV4

8/10

The 2023 Kia Sportage offered a spacious interior, with rear-seat legroom of 1,050 mm and headroom of 966 mm. The trunk provided 1,121 litres of cargo space, expanding to 2,098 litres with the rear seats folded. The front seats featured ample storage options, including a cubby ahead of the shifter and a spacious centre console bin. However, the Sportage’s technology, such as the touch-sensitive HVAC controls, could be frustrating to use while driving.

The 2023 Toyota RAV4 provided 958 mm of headroom in the front and 1,001 mm in the rear, with legroom measuring 1,039 mm in the front and 960 mm in the back. The RAV4’s cargo space was 1,059 litres behind the second row, expanding to 1,977 litres with the seats folded. The front passenger enjoyed convenient storage options, including a shelf above the glove compartment and large door pockets. The RAV4’s interior was practical, with a focus on functionality over luxury.

Technology

2023 Kia Sportage

8/10

2023 Toyota RAV4

8/10

The 2023 Kia Sportage featured a 12.3-inch touchscreen infotainment system on EX-and-up trims, paired with a digital instrument cluster on the X-Line Limited. While the technology was impressive, the lack of wireless Apple CarPlay and Android Auto on higher trims was puzzling. The Sportage offered Bluetooth, keyless entry, and a wireless charging pad on higher trims, with a Harman Kardon audio system on the X-Line Limited.

The 2023 Toyota RAV4 introduced a new infotainment system, with an 8.0-inch touchscreen standard and a 10.5-inch screen on the Limited trim. Wireless Apple CarPlay and Android Auto were standard, along with voice command and connected services. The Limited trim featured an 11-speaker JBL audio system, while the Trail trim had a six-speaker stereo. The RAV4’s technology was modern and user-friendly, with a focus on connectivity and convenience.

Safety

2023 Kia Sportage

7/10

2023 Toyota RAV4

9/10

The 2023 Kia Sportage offered a comprehensive suite of safety features, including automatic emergency braking, lane-keeping assist, and a backup camera. Higher trims added blind-spot monitoring, rear cross-traffic alert, and adaptive cruise control. The X-Line Limited trim included advanced features like a blind-view monitor and highway driving assist, enhancing safety and convenience.

The 2023 Toyota RAV4 came equipped with the TSS 2.5 suite of advanced driver-assistance systems, including lane-departure warning, automatic emergency braking, and adaptive cruise control. The RAV4 received top safety scores from the IIHS, earning a 2023 Top Safety Pick+ award. The RAV4’s safety features were comprehensive and effective, providing peace of mind for drivers and passengers.

Cost Effectiveness

2023 Kia Sportage

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2023 Toyota RAV4

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N/A

CarGurus highlights

Winning Vehicle Image

According to CarGurus experts, the overall rating for the 2023 Kia Sportage is 7.2 out of 10, while the 2023 Toyota RAV4 scores 7.8 out of 10. Based on these ratings, the Toyota RAV4 is the recommended choice for those seeking a reliable, safe, and practical vehicle with a strong reputation and comprehensive safety features.

CarGurus highlights

Winning Vehicle Image

According to CarGurus experts, the overall rating for the 2023 Kia Sportage is 7.2 out of 10, while the 2023 Toyota RAV4 scores 7.8 out of 10. Based on these ratings, the Toyota RAV4 is the recommended choice for those seeking a reliable, safe, and practical vehicle with a strong reputation and comprehensive safety features.

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By: CarGurus + AI

At CarGurus, our team of experienced automotive writers remain at the heart of our content operation, conducting hands-on car tests and writing insightful guides that are backed by years of industry experience. To complement this, we are harnessing AI to make our content offering more diverse and more helpful to shoppers than ever. To achieve this, our AI systems are based exclusively on CarGurus content, ratings and data, so that what we produce is both unique to CarGurus, and uniquely helpful to car shoppers.

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