Lincoln Aviator vs Land Rover Range Rover Velar

In the midsize three-row luxury SUV segment, the 2025 Aviator embraces the mid-century modern cues of the past while delivering a calm, unhurried sanctuary for the present. Yet starting in 2025, this Lincoln simultaneously contains some of the most advanced technology in its segment. Fresh styling and new thematic packages are also available. However, the previously offered plug-in hybrid model has not been reintroduced to the lineup, leaving a twin-turbocharged V6 as the sole engine option.

Verdict: Distinctive without resorting to polarization, the 2025 Lincoln Aviator is a compelling choice for people seeking a powerful, quiet, and comfortable luxury SUV. It’s been around since 2019, yet you can’t consider this Lincoln to be a relic thanks to its undeniable technological sophistication.

A luxury SUV with seating for five people, the 2024 Velar is one of four SUVs to wear Range Rover lettering across the leading edge of its hood. It slots into the lineup between the smaller Evoque and more capable Sport. This model year, the Velar receives several updates. They include design and comfort enhancements and several improvements to the standard infotainment system.

Verdict: The changes to the 2024 Range Rover Velar result in an appealing, if flawed, alternative to the best-sellers in the segment, such as the BMW X5 and Mercedes-Benz GLE. If the Velar had more natural and less frustrating technology, it could raise its profile in the midsize luxury SUV segment considerably.