2023 Subaru Outback vs 2023 Ford Bronco

2023 Subaru Outback
2023 Subaru Outback
$28,395MSRP
Overview
Overview
OverviewShop Now
2023 Ford Bronco
2023 Ford Bronco
$34,890MSRP
Overview
Overview
OverviewShop Now
2023 Subaru Outback
$28,395MSRP
Overview
Overview
OverviewShop Now
2023 Ford Bronco
$34,890MSRP
Overview
Overview
OverviewShop Now

Overview

MSRP

$28,395

MSRP

$34,890

Listings

84

Listings

104

Ratings & Reviews

User Reviews
User Reviews

Expert reviews

7.8 out of 10

Expert reviews

8.0 out of 10

Pros

  • Great safety ratings

  • Excellent value for money

  • Impressive off-roading capability (for a crossover)

Cons

  • Underwhelming base engine

  • Potentially polarizing design

  • Frustrating voice recognition system

Pros

  • Impressive off-road abilities

  • Multiple body styles

  • Stylish design

Cons

  • Advanced safety features are not standard

  • Below-average fuel economy

2023 Subaru Outback Reviews Summary

People love crossover SUVs because they drive like cars but provide the utility of an SUV, and the Subaru Outback was one of the first modern crossovers when it went on sale almost 30 years ago.

Now, the 2023 Subaru Outback gets several updates. The improvements include fresh styling, new infotainment and safety technologies, and the Onyx Edition joins the Canadian line-up, which features blacked-out exterior trim and water-resistant upholstery.

These changes to the 2023 Outback build on the momentum established by the rugged Subaru Outback Wilderness, which debuted last year.

2023 Ford Bronco Reviews Summary

With the choice of two or four doors between nine distinct models, there's a Ford Bronco to match almost any shopper's needs. It's equally at home on the highway or scaling mountains and is as tough as it is fashionable, which is why it remains one of the most desirable vehicles on the market.
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Popular Features & Specs

Engine

2.5L 182 hp H4

Engine

2.3L 275 hp I4

Drive Train

AWD

Drive Train

4X4

Seating Capacity

5

Seating Capacity

4

Horsepower

182 hp @ 5800 rpm

Horsepower

275 hp @ 5500 rpm

MPG City

26

MPG City

20

MPG Highway

32

MPG Highway

21
2023 Subaru Outback
2023 Subaru Outback
$28,395MSRP
Overview
Overview
OverviewShop Now
2023 Ford Bronco
2023 Ford Bronco
$34,890MSRP
Overview
Overview
OverviewShop Now
2023 Subaru Outback
$28,395MSRP
Overview
Overview
OverviewShop Now
2023 Ford Bronco
$34,890MSRP
Overview
Overview
OverviewShop Now

Overview

MSRP
$28,395
$34,890
Listings

Ratings & Reviews

User reviews

5.0

4.3

Expert reviews

7.8 out of 10

Read full review

8.0 out of 10

Read full review
Pros & cons

Pros

  • Great safety ratings

  • Excellent value for money

  • Impressive off-roading capability (for a crossover)

Cons

  • Underwhelming base engine

  • Potentially polarizing design

  • Frustrating voice recognition system

Pros

  • Impressive off-road abilities

  • Multiple body styles

  • Stylish design

Cons

  • Advanced safety features are not standard

  • Below-average fuel economy

Summary

People love crossover SUVs because they drive like cars but provide the utility of an SUV, and the Subaru Outback was one of the first modern crossovers when it went on sale almost 30 years ago.

Now, the 2023 Subaru Outback gets several updates. The improvements include fresh styling, new infotainment and safety technologies, and the Onyx Edition joins the Canadian line-up, which features blacked-out exterior trim and water-resistant upholstery.

These changes to the 2023 Outback build on the momentum established by the rugged Subaru Outback Wilderness, which debuted last year.

With the choice of two or four doors between nine distinct models, there's a Ford Bronco to match almost any shopper's needs. It's equally at home on the highway or scaling mountains and is as tough as it is fashionable, which is why it remains one of the most desirable vehicles on the market.
Video
No video found
No video found

Popular Features & Specs

Engine
2.5L 182 hp H4
2.3L 275 hp I4
Drive Train
AWD
4X4
Seating Capacity
5
4
Horsepower
182 hp @ 5800 rpm
275 hp @ 5500 rpm
MPG City
26
20
MPG Highway
32
21
Look and feel

2023 Subaru Outback

7/10

2023 Ford Bronco

9/10

The 2023 Subaru Outback received a facelift that gave it a more aggressive appearance. It featured a new front end with redesigned LED headlights, a restyled grille, and a revised bumper with dark gray vertical cladding, simulating large air intakes at each corner. The addition of a jutting simulated skid plate, fog lights in oversized housings, and asymmetrical wheel arch trim reminiscent of the Wilderness model contributed to its bold look. While these changes might not appeal to everyone, opting for a dark paint colour could help tone down the design's excesses. The Outback Onyx Edition, with its black wheels and trim, complemented the audacious cladding well. The Limited trim, with its Cosmic Blue paint and Java Brown premium Nappa leather upholstery, offered an upscale and cohesive interior, despite some hard plastic elements. The large infotainment screen and gloss black trim, however, were prone to collecting dust and smudges.

The 2023 Ford Bronco stood out with its retro-cool styling and modern engineering across nine distinct trim levels. Its blocky, upright shape, wide horizontal grille, and big round headlights were unmistakable. The Base trim had a primitive, bare-bones look, while the Raptor trim showcased a wide stance, elevated height, and massive tires. The Heritage Edition trim added nostalgic elements like a throwback white grille, roof, and wheels, along with unique plaid seat upholstery. The Bronco's styling was not just for aesthetics; functional elements like cleats above the headlights and raised "fins" aided in cargo securing and vehicle corner awareness. The interior maintained a rugged theme with a broad dash, sealed switches, and waterproof marine-grade vinyl upholstery. While not as refined as typical SUVs, the Bronco's interior was designed for durability, with sturdy handholds and practical features like a grid-like mesh on seat backs for attaching accessories.

Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Performance

2023 Subaru Outback

6/10

2023 Ford Bronco

9/10

The 2023 Subaru Outback featured horizontally opposed engines, known for their flat design and characteristic grumble. The standard 2.5-litre four-cylinder engine produced 182 horsepower at 5,800 rpm and 176 lb-ft of torque at 4,400 rpm. While the CVT made good use of this power at lower speeds, passing and climbing power was limited. The Outback's towing capacity was 1,225 kilograms. Fuel efficiency was below expectations, with a combined rating of 9.2 L/100 km, despite an official rating of 8.3 L/100 km. The turbocharged XT models offered a more responsive 2.4-litre flat-four engine with 260 hp and 277 lb-ft of torque, though they were less fuel-efficient. All Outbacks came with an Active Torque Split AWD system and an X-Mode traction system for challenging terrain. The Outback excelled in off-road conditions and city driving, but the standard engine lacked urgency, especially at higher speeds or elevations. The suspension provided a firm yet comfortable ride, and the Outback handled well, though it wasn't a sports station wagon.

The 2023 Ford Bronco offered three engine choices. The base 2.3-litre four-cylinder engine delivered 300 horsepower and 325 lb-ft of torque, paired with either a seven-speed manual or a 10-speed automatic transmission. The optional 2.7-litre V6 engine increased power to 330 hp and 415 lb-ft of torque, available only with the automatic. The top-tier Raptor featured a 3.0-litre turbocharged V6 with 418 hp and 440 lb-ft of torque. All Broncos had a 4WD drivetrain and a two-speed transfer case. The base engine was adequate for most adventures, while the V6 suited the heavier four-door model. The Raptor's engine offered exhilarating power. The Bronco's ride quality was bouncier than typical SUVs but more stable than a Jeep Wrangler. It tracked well on highways and was quieter than a Wrangler. While the Bronco's high-riding dimensions required care on curving roads, it felt confident overall. Maneuvering the four-door model was aided by cameras, making it less stressful than expected.

Form and function

2023 Subaru Outback

9/10

2023 Ford Bronco

9/10

The 2023 Subaru Outback prioritized utility with features like a purposeful roof rack, flat door sill trim, and a dashboard storage shelf. The Limited trim offered comfort with a 12-way power-adjustable driver's seat, an eight-way power-adjustable front passenger seat, and heated seats wrapped in premium Nappa leather. The Outback provided ample legroom and storage space, with 923 litres of cargo space behind the back seat and 2,141 litres with the back seat folded. The vehicle's height made entry and exit easy, and the robust roof rack was ready for accessories. However, more practical storage space could be added by redesigning the transmission shifter.

The 2023 Ford Bronco's boxy shape maximized interior space, with ample room in both the two-door and four-door models. The four-door model offered easier access to the rear seats. Up front, the Bronco featured netted door pockets, a rubberized tray for phones, and options for accessory rails atop the dash. The two-door Bronco had 634 litres of cargo space, expanding to 1,481 litres with seats folded, while the four-door offered 1,008 litres and 2,197 litres, respectively. The rear seats didn't fold flat, creating a step-up that hindered sliding longer cargo. The Bronco's fenders and doors were easily removable, enhancing its off-road capabilities.

Technology

2023 Subaru Outback

6/10

2023 Ford Bronco

8/10

The 2023 Subaru Outback, except for the Base trim, featured an 11.6-inch Starlink touchscreen infotainment system with physical controls for volume, tuning, and climate control. The system offered wireless Apple CarPlay and Android Auto connectivity, along with subscription-based Starlink services. A navigation system and Harman Kardon premium audio were available on higher trims. The infotainment system was improved but still had confusing graphics. The voice recognition system was limited, making smartphone connectivity essential. Additional technologies included a camera-based digital rearview mirror and a 180-degree front-view camera, though a surround-view camera was unavailable.

The 2023 Ford Bronco integrated technology to enhance its off-road capabilities. The G.O.A.T. drive modes optimized engine and suspension settings for various terrains, making off-roading accessible to novices. Numerous camera views aided in tight confines, and the Trail Turn Assist feature allowed sharp turns. The Bronco also offered wireless Apple CarPlay and Android Auto, Ford’s SYNC 4, and FordPass Connect. A wireless charging pad was optional, and a 12-inch infotainment display was recommended for ease of use.

Safety

2023 Subaru Outback

9/10

2023 Ford Bronco

5/10

The 2023 Subaru Outback was recognized for its safety, with new EyeSight cameras and an electronic brake booster supporting pedestrian, cyclist, and automatic steering functions. The IIHS awarded it top marks, including in the new side-impact crash test. EyeSight included adaptive cruise control, forward-collision warning, automatic emergency braking, and more. The Outback Premier XT added a Wide-Angle Mono Camera for better detection. While the forward collision warning and automatic emergency braking were effective, the adaptive cruise control and lane-centring assist systems felt artificial. The rear automatic braking system was incompatible with some driveways.

The 2023 Ford Bronco received partial crash test results from the NHTSA, with four stars for frontal crash protection and three stars for rollover protection. The IIHS awarded it "Good" in most crashworthiness tests. Standard safety features included forward collision warning, automatic emergency braking, and more. The Mid package added enhanced driver assistance features, while the High and Luxe packages offered additional safety technologies. Compared to conventional SUVs, the Bronco's test scores and feature availability were limited, but the driver assistance systems functioned without false alarms.

Cost Effectiveness

2023 Subaru Outback

undefined/10

2023 Ford Bronco

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N/A

CarGurus highlights

Winning Vehicle Image

According to CarGurus experts, the overall rating for the 2023 Subaru Outback is 7.8 out of 10, while the 2023 Ford Bronco scores 8.0 out of 10. Based on these ratings, the Ford Bronco is the recommended choice for those seeking a more adventurous and off-road-capable vehicle.

CarGurus highlights

Winning Vehicle Image

According to CarGurus experts, the overall rating for the 2023 Subaru Outback is 7.8 out of 10, while the 2023 Ford Bronco scores 8.0 out of 10. Based on these ratings, the Ford Bronco is the recommended choice for those seeking a more adventurous and off-road-capable vehicle.

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By: CarGurus + AI

At CarGurus, our team of experienced automotive writers remain at the heart of our content operation, conducting hands-on car tests and writing insightful guides that are backed by years of industry experience. To complement this, we are harnessing AI to make our content offering more diverse and more helpful to shoppers than ever. To achieve this, our AI systems are based exclusively on CarGurus content, ratings and data, so that what we produce is both unique to CarGurus, and uniquely helpful to car shoppers.

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