Ford Expedition vs Subaru Ascent

The Ford Expedition isn’t for everyone, but for shoppers who need a combination of interior space and powerful towing capability, it’s one of only a few quality options on the current market. All-new for the 2025 model year, the Expedition retains subdued styling on the outside, but its tech-forward interior looks impressively futuristic. The addition of the new-for-2025 Ford Expedition Tremor means the Expedition is now prepared to travel further off-road than any before.

Verdict: The Tremor is undeniably cool, and for such a large vehicle, the Expedition is surprisingly easy to drive in everyday circumstances. With a starting price just over $82,000 before fees in Canada (or $85K for a Ford Expedition MAX), there’s no disputing that Ford’s selling an expensive vehicle. However, both the Expedition and Expedition MAX offer a ton of standard equipment, and given their capability, both are priced in line with the Chevrolet Tahoe and Chevrolet Suburban.

The Subaru faithful wanted a replacement for the discontinued three-row Tribeca midsize SUV, and the Ascent answered the call when it went on sale in 2019. In 2023, for its fifth model year, the Ascent got a light refresh with revised styling, updated technology, and a new trim level with plenty of equipment and a trendy blacked-out look. Now, the 2024 Subaru Ascent continues with almost no changes, while several competitors in the segment receive significant updates.

Verdict: Can the 2024 Subaru Ascent fend off refreshed rivals in the midsize three-row SUV segment? The Ascent has plenty going for it, from standard all-wheel drive and substantial ground clearance to affordable prices and impressive safety ratings. But it comes across as a little quirky among mainstream choices, which could work in or against its favour.