Used 2024 Ford Bronco for SaleNationwide

How much does the 2024 Ford Bronco cost?

Prices have softened 11.99% compared to this time last year, making it a favourable time to shop this model year.

There are 356 listings available, which suggests you have a reasonable amount of inventory to compare.

Is the 2024 Ford Bronco a good car?

Yes — the 2024 Ford Bronco earns a 4.71/5 user rating and a 6.83/10 expert rating. The model scores 8/10 across Look and feel, Performance, and Form and function.

Owners consistently praise its off-road capability, modern features, and stylish interior, while also appreciating the unique colours that help it stand out. It also comes through as fun to drive, comfortable, and practical enough to carry plenty of cargo.

The trade-offs are clear: fuel economy is poor, there’s no hybrid or plug-in hybrid option, and the cabin can be noisy for daily commuting.

For you, that means the Bronco makes the most sense if you want an adventurous SUV with personality and everyday usability rather than a quiet, efficiency-focused commuter. Good and great deals account for 33.1% of listings, which gives you some room to shop selectively.

Is the 2024 Ford Bronco reliable?

Owners rate it 4.71/5, a strong signal of long-term satisfaction.

The owner feedback points to a vehicle people feel they can count on, with praise for its dependable character, off-road capability, and overall satisfaction over time. The expert evaluation also supports that sense of durability by describing the Bronco as satisfying to drive and capable of handling challenging terrain with confidence.

Ford’s ownership proposition is helped by the Bronco’s straightforward, rugged setup, but the long-term risk for used buyers is that its thirsty powertrains and trail-focused hardware can make ownership more expensive than a mainstream SUV.

What should I look for when buying a used 2024 Ford Bronco?

Key things to evaluate:

• Trim level: The Big Bend is the standard trim level, and the Sasquatch Package is a pricey upgrade that adds a suspension lift, 35-inch mud-terrain tires, and other off-roading equipment. The base setup is more modest, while the Sasquatch-equipped versions look and feel more purposeful.
• Powertrain: You can shop the standard turbocharged 2.3-litre EcoBoost four-cylinder, the optional turbocharged 2.7-litre EcoBoost V6, or the exclusive turbocharged 3.0-litre EcoBoost V6 in the Raptor. The 2.3-litre is already satisfying, while the V6 options add more power and capability.
• Safety package: Ford Co-Pilot360 adds lane-departure warning, lane-keep assist, blind-spot monitoring, rear cross-traffic alert, and rear parking sensors. Some helpful features, including adaptive cruise control, front parking sensors, and a surround-view camera system, are available only as options.
• Infotainment: Every Bronco gets a 12-inch Sync 4 touchscreen with wireless Apple CarPlay and Android Auto, FordPass Connect services, SiriusXM 360L satellite radio, and a seven-speaker stereo. Higher trims add connected navigation and a Bang & Olufsen premium audio system with 10 speakers.
• Fuel efficiency: The Big Bend Sasquatch with the 2.3-litre engine is rated at 13.1 L/100 km in the city, 13.8 on the highway, and 13.4 combined. Without the Sasquatch Package, that improves to 12.0 L/100 km city, 11.2 highway, and 11.6 combined.

Which 2024 Ford Bronco trim should I buy?

The 2024 Ford Bronco is offered in 9 trim levels: Big Bend, Bronco Badlands, Bronco Raptor, Everglades, Heritage Edition, Heritage Limited Edition, Outer Banks, Wildtrak, and Black Diamond.

Here's the short version:

• Big Bend: This is the starting point and the best-value choice if you want the Bronco experience without chasing every extra. It already gives you the standard 12-inch Sync 4 touchscreen, wireless smartphone integration, and the core safety features, so it covers the essentials well.
• Black Diamond: Choose this if you want a more trail-ready feel without jumping to the most expensive versions. It suits buyers who care more about capability and ruggedness than luxury extras.
• Outer Banks: This is the better pick if you want a more polished daily-driver Bronco with a stronger comfort-and-style focus. It makes sense for shoppers who want the Bronco look but spend more time on pavement.
• Wildtrak: This trim is for buyers who want a more adventurous, higher-spec Bronco with a stronger emphasis on capability and equipment. It sits well for shoppers who want a more complete setup without going all the way to the top.
• Bronco Badlands: This is the trim to target if off-road hardware matters most and you want a more serious trail focus. It is the right fit for buyers who plan to use the Bronco’s rugged side often.
• Everglades: This is the niche choice for shoppers who want a more specialised adventure-oriented Bronco. It suits buyers looking for something distinctive and capability-focused.
• Heritage Edition: Pick this if the retro theme matters to you and you want a Bronco with extra visual character. It is best for buyers who value style and collectability.
• Heritage Limited Edition: This is the most distinctive heritage-themed choice and suits buyers who want the rarest, most special-feeling version. It is the one to consider if exclusivity matters most.
• Bronco Raptor: This is the performance and extreme-capability choice, with the exclusive 3.0-litre EcoBoost V6 and the highest tow rating. It is the right pick only if you want the most serious Bronco and are willing to pay for it.

The Bronco’s safety package is strongest when you move beyond the most basic setup, so if driver assistance matters to you, look for a trim or package that includes Ford Co-Pilot360.

Is now a good time to buy a used 2024 Ford Bronco?

This looks like a moderate, selective buyer’s market, so you can shop carefully without feeling rushed.

• Deal availability: 33.1% of listings are priced as good or great deals.
• Inventory: There are 356 listings available.
• Price trend: Prices have softened 11.99% compared with last year.

If you find a listing below $53,389 CAD, that's toward the low end of the year-round range and worth acting on quickly.

What is the 2024 Ford Bronco's resale value?

The current average of $53,408 CAD sits slightly below last year's $60,685 CAD.

That softer pricing suggests the Bronco has moved from a hotter market into a more normal one, which can make future resale more dependent on condition, trim, and equipment. If you buy well now, you may have less downside risk than someone who paid closer to peak pricing. Higher-spec and better-equipped Broncos should continue to attract attention, especially if they are clean and well maintained.

Vehicles with strong owner satisfaction ratings, like this model year's 4.71/5, tend to retain buyer demand, which supports resale value over time.

Is the 2024 Ford Bronco safe?

The Bronco four-door earns favourable IIHS ratings overall, except for its headlight performance, which gets a Marginal score. It earns a four-star frontal-impact rating from NHTSA and a three-rating for rollover resistance.

It earns a 6/10 safety score from our experts.

Ford equips the Bronco Big Bend with forward-collision warning, automatic emergency braking, automatic high-beam headlights, and a backup camera with guidance grid lines. The post-collision braking system and 911 Assist are also standard.

Ford Co-Pilot360 adds lane-departure warning, lane-keep assist, blind-spot monitoring, rear cross-traffic alert, and rear parking sensors. Adaptive cruise control, front parking sensors, and a surround-view camera system are available as options.

The main caveat is the Marginal headlight result, so if safety is a priority, you should pay close attention to the lighting setup on the trim you’re considering.

Should I buy a 2024 Ford Bronco or consider a different year?

If you're weighing the 2024 against nearby model years, here's how to think about it:

Choose the 2024 if:

• 33.1% of listings are priced as good or great deals.
• Price trend: Prices have softened 11.99% compared with last year.
• Owners rate it 4.71/5 — a strong satisfaction signal.
• Ford added a standard 12-inch Sync 4 infotainment system this year.

Consider the 2023 if:

• At $49,884 CAD, the 2023 costs less than the current year's $53,408 CAD average.
• It offers broad trim choice and strong everyday versatility.

Consider the 2025 if:

• At $57,204 CAD, the 2025 costs more than the current year's $53,408 CAD average.
• It adds more comfort and remains highly capable on and off road.

The bottom line: If you want the best balance of price, modern tech, and current-market availability, the 2024 is the smart default. If you’re more price-sensitive, the 2023 is the better value play, while the 2025 makes sense if you want to spend more for the newer model-year experience.

These recommendations are based on CarGurus' proprietary market data from September 22, 2026, CarGurus experts' opinions, and generative AI.