Audi A6 vs INFINITI Q50

The redesigned 2026 Audi A6 marks the ninth generation of midsize luxury sedans from Ingolstadt, Germany. While it shares a name and some tech features with the Audi A6 e-tron introduced for the 2025 model year, the gasoline A6 is an otherwise different vehicle based on the same Premium Platform Combustion (PPC) as the A5 sedan and Q5 crossover. A redesign was certainly needed as most other midsize luxury sedans—specifically the BMW 5 Series and the Mercedes-Benz E-Class—were renewed more recently, and we haven’t had a genuinely new A6 since the 2020 model year.

Verdict: On paper, the A6 looks like more of a premium product than before, but it doesn’t feel that way from behind the wheel, and the tech is a work in progress.

Despite the increasing popularity of crossovers and SUVs, there are still plenty of shoppers hungry for a good old-fashioned sedan. For one, sedans handle better. They’re also generally less expensive and, to some eyes, far better looking. For yet another year, the 2023 Infiniti Q50 offers shoppers style and performance in an otherwise crossover-obsessed world.

The question is, considering the market trends in favour of SUVs, are style and performance enough to generate sales?