2023 Kia Sportage Hybrid vs 2022 Jeep Compass

Jeep now considers itself a premium brand. That means it prices its vehicles a little higher than the equivalents offered by mainstream nameplates but still below the traditional luxury marques.

In exchange for this price premium, Jeep offers class-leading off-road capabilities, admission into “the club” of Jeep owners, and, with some of its models, high-end trim levels loaded with upscale materials, finishes, and features.

This year, Jeep improves the 2022 Compass in an effort to better qualify it as a premium entry. Based on a week spent in the ritzy Compass Trailhawk Elite, we think the SUV is better it was than before. But does it meet the expected standard? Not quite.

The Kia Sportage is the automaker’s longest-running nameplate in North America. It started out as a no-frills off-roader, but today the Sportage competes in the red-hot small crossover SUV segment against big names like the Ford Escape, Honda CR-V, and Toyota RAV4, as well as the Hyundai Tucson from Kia’s parent brand. All of those nameplates have added hybrid variants recently, so Kia followed suit as part of a 2023-model-year redesign. This segment slots in size-wise below mid-size SUVs such as the Kia Sorento (also offered as the Sorento Hybrid and PHEV) and Kia Telluride.

The 2023 Kia Sportage Hybrid will be offered alongside non-hybrid and plug-in hybrid versions of the new Sportage, which represents the nameplate’s fifth generation. The hybrid model is part of an effort to create more space between the Sportage and the smaller Kia Seltos, which also brought increased interior space, more tech, and radical exterior styling.

The Sportage Hybrid is offered in Canada in EX and SX trim levels. We drove the U.S. equivalent of the SX trim for this review. Note that this isn’t the same lineup as the non-hybrid Sportage, which is offered in Canada in five different trims (LX, X-Line, EX, EX Premium, and X-Line Limited).