New Jeep Wrangler for Sale nearLively, ON

How much does the Jeep Wrangler cost in today's market?

Used Jeep Wrangler prices span a wide range depending on model year. Here's what the market looks like right now:

The Jeep Wrangler's current nationwide average price is $35,780 CAD, and its lowest point over the past year was $35,716 CAD. Recently, prices have come down for the 2023, 2024, and 2025 models, making now a good time to shop recent model years.

Is the Jeep Wrangler a good car?

Yes — the Jeep Wrangler is a strong choice if you want a rugged SUV with a loyal following and a clear personality. The all-generations owner rating is 4.5/5 across every model year in the data.

Owners consistently praise its off-road capability, rugged design, and fun driving experience. Many also value the Wrangler’s customisation potential and iconic styling.

Expert reviews rate the 2024 and 2023 models among the highest across all years.

The main trade-offs centre on everyday refinement, with recurring notes about poor fuel economy, noisy highway manners, and limited cargo space.

31.0% of listings are priced as good or great deals.

Are Jeep Wrangler models reliable?

Owners across the model years consistently praise the Wrangler’s rugged character, off-road ability, and enjoyable driving experience. Expert commentary also points to a vehicle that stays true to its purpose while adding useful modern conveniences over time.

• Owners rate the Jeep Wrangler between 4 and 5 out of 5 stars across all model years in the data.

For used buyers, long-term ownership risk is best managed by checking maintenance history carefully and focusing on well-kept examples, since the Wrangler’s appeal often comes from hard use and adventurous ownership.

What should I look for when buying a used Jeep Wrangler?

Key things to evaluate:

• Safety package: Adaptive cruise control, blind spot monitoring, rear cross-traffic alert, rear parking sensors, and high beam assist.
• Infotainment: A 12.3-inch touchscreen with wireless Apple CarPlay and Android Auto.

Which Jeep Wrangler trim should I buy?

The 2026 Jeep Wrangler offers these trims:

• Sport: The entry trim keeps the Wrangler’s core off-road character and suits buyers who want the most affordable path into the lineup.
• Sport S: Adds adaptive cruise control and is a strong value pick for shoppers who want more everyday convenience.
• Willys: Adds a more distinctive appearance and trail-focused character for buyers who want extra personality.
• Rubicon: Brings more serious off-road hardware and suits buyers who plan to spend more time on rough terrain.
• Rubicon X: Adds the most advanced safety tech in the lineup, making it the most fully equipped choice.
• Willys ’41: A special-edition four-door model with unique army-green styling and matching painted wheels for buyers who want a standout look.
• Sahara: A four-door-only trim that adds a more upscale, road-friendly feel.
• 85th Anniversary Edition: A four-door-only special edition for buyers who want commemorative styling.
• Moab 392: A four-door-only performance-focused model with the 6.4-litre Hemi V8 for buyers who want maximum power.

What Jeep Wrangler do most buyers choose?

The Jeep Wrangler years with the most listings are 2024, 2022, and 2023.

These higher-volume years tend to be popular because they offer a broad mix of availability, pricing, and newer features. More listings also give you a better chance of finding the right trim, colour, and equipment combination.

What is the Jeep Wrangler's resale value?

Most model years show double-digit year-over-year price declines, which can create better opportunities for used buyers. The steepest drops are concentrated in older and newer recent-model years alike, while a few years have fallen by a smaller amount and may be relatively firmer in the market.

The 2015, 2022, and 2020 model years have held their value best, with the smallest year-over-year price changes.

Is the Jeep Wrangler safe?

• 2026: 3/10
• 2025: 4/10
• 2024: 5/10
• 2023: 6/10
• 2022: 2/10

For the safest used buy, the 2023 model posts the highest confirmed score of 6/10.

Should I buy a used Jeep Wrangler now or wait for the next model?

Buy now if:

• Price trend: The 2025 model is at −11.81% versus a year ago, and the 2024 model is at −15.23%.
• Deal availability: The 2025 model has 32.6% good and great deals, and the 2024 model has 34.1%.
• Sweet-spot year: The 2024 model has the most listings at a current average price of $45,310 CAD. The Jeep Wrangler offers a distinctive open-air, highly customisable character that few SUVs can match.

Consider waiting if:

• Powertrain/efficiency: The latest Wrangler offers a Pentastar 3.6-litre V6, a 2.0-litre four-cylinder turbo, and a 6.4-litre Hemi V8, with an eight-speed automatic transmission on most models and a six-speed manual available with the V6.
• Tech: The latest Wrangler includes a 12.3-inch touchscreen, wireless Apple CarPlay and Android Auto, and a two-year free trial of the Trails Offroad app.
• Safety: The latest Wrangler adds adaptive cruise control on the Sport S trim and makes blind spot monitoring, rear cross-traffic alert, rear parking sensors, and high beam assist standard on the Rubicon X trim.
• Starting price: The base two-door Sport model was priced at $43,895 CAD with destination and without options.

If you're buying used today, the 2024 model year offers the best mix of value and availability. If you want the latest tech and features, it may be worth waiting for the next model year's inventory to build up.

How does the 2023 Jeep Wrangler compare to the 2023 Ford Bronco?

Expert Pros & Cons (per CarGurus review team)

2023 Jeep Wrangler:

• Pros: Outstanding off-road capability, Multiple powertrain options.
• Cons: Limited storage space, Unimpressive on-road performance.

2023 Ford Bronco:

• Pros: Impressive off-road abilities, Multiple body styles, Stylish design.
• Cons: Advanced safety features are not standard, Below-average fuel economy.

Our experts score the 2023 Jeep Wrangler 7.8/10 and the 2023 Ford Bronco 8/10. The Bronco edges ahead on overall score, while the Wrangler stands out for its multiple powertrain options and strong off-road capability. The Bronco adds multiple body styles and a stylish design, but the Wrangler’s lower average used price and larger listing pool make it easier to shop. Both vehicles prioritise trail ability, but the Wrangler’s limited storage space and unimpressive on-road performance remain part of its trade-off.

Read our full side-by-side expert comparison here.

These recommendations are based on CarGurus' proprietary market data from November 4, 2026, CarGurus experts' opinions, and generative AI.