2024 Mercedes-Benz GLC vs 2025 Lincoln Aviator

We reviewed the GLC SUV when it was all-new for the 2023 model year and available with only one powertrain. AMG variants have rejoined the GLC 300 for 2024, and the GLC Coupe, which was a carryover last year, now catches up with the redesigned GLC SUV. For the purposes of this review, we’ve focused our attention on the Mercedes-AMG GLC 43, which we spent a week putting through its paces on our home turf.

Verdict: We suspect the AMG-tuned GLC misses the mark on what most shoppers are looking for in a luxury crossover, but for the right driver, it may very well prove worth the wait. For everyone else, the GLC 300 has everything we feel we have a right to hope for from a sub-$60k Mercedes-Benz.

In the midsize three-row luxury SUV segment, the 2025 Aviator embraces the mid-century modern cues of the past while delivering a calm, unhurried sanctuary for the present. Yet starting in 2025, this Lincoln simultaneously contains some of the most advanced technology in its segment. Fresh styling and new thematic packages are also available. However, the previously offered plug-in hybrid model has not been reintroduced to the lineup, leaving a twin-turbocharged V6 as the sole engine option.

Verdict: Distinctive without resorting to polarization, the 2025 Lincoln Aviator is a compelling choice for people seeking a powerful, quiet, and comfortable luxury SUV. It’s been around since 2019, yet you can’t consider this Lincoln to be a relic thanks to its undeniable technological sophistication.